Upline is a term used in multilevel marketing
(MLM) to describe the people who are above a person in the organization. This includes the person who recruited the sales rep, sometimes know as a sponsor, and those above the sponsor. Upline is the opposite of downline
, which are an MLM sales reps' recruits. A MLM sales rep’s upline receives compensation based on her sales as well as their own.
The term is also used to describe those in the ranks above someone in a pyramid scheme.
Alternate Spellings: Upline, up-line